Stephanie Siders, investment banker with CC Capital Advisors joins co-hosts Jacob Wayman of Wayman Consulting and Sam Foreman of Foreman Law to discuss the process of successfully selling a business. Sephanie shares practical tips about what buyers are looking for, and how to maximize value in a sale, and why starting to prepare several years in advance can make such a big difference. She shares about the power of trust between the parties, and how losing trust can kill the deal.